Skip to product information
1 of 1

E-Commerce Growth Strategy

E-Commerce Growth Strategy

A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers

Paperback

Regular price £31.66
Regular price £24.99 Sale price £31.66

Join our rewards scheme and earn 96 reward points on this purchase!

Earn 96 points on this!

Sign in or Sign up!
View full details
  • Release Date: 03/08/2023
  • Barcode: 9781398607989
  • Imprint: Kogan Page
  • Publisher: Kogan Page
E-Commerce Growth Strategy

E-Commerce Growth Strategy

Collapsible content

DESCRIPTION

A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers
Win and retain customers with this essential resource for linking e-commerce tools and metrics to wider brand and marketing strategies.

Increase visibility, customer engagement and conversion rates with the ultimate blueprint for e-commerce growth.

E-commerce Growth Strategy
shares valuable insights and practical strategies to help businesses thrive in the rapidly accelerating e-commerce landscape. By connecting e-commerce tools and metrics to broader brand-building and marketing strategies, this book guides readers through essential areas such as customer-centricity, cross-functional collaboration, consumer data and behaviour, acquisition and retention strategies, community building, search engine marketing, paid social advertising, product development, alternative growth routes and tracking success.

Written by an experienced e-commerce growth advisor and operator, E-commerce Growth Strategy features bullet-pointed chapter summaries, interviews with industry leaders, case studies and online toolkits. E-commerce Growth Strategy is a vital resource for brands seeking to methodically plan, execute, and manage their e-commerce growth plans.



DELIVERY & RETURNS

UK Delivery:

  • Free delivery on all orders of £10 or more.
  • £1.49 delivery fee on orders below £10.
  • UK orders are shipped via Royal Mail 2nd Class.

International Delivery:

  • Flat rate delivery charges vary by country.

Dispatch and Delivery Times:

  • All orders are shipped from our warehouse in Northampton, UK within 48 hours of receipt during working hours.
  • UK mainland orders typically arrive within 3-5 working days via Royal Mail 2nd Class.
  • International estimated delivery times:
  • Europe & Channel Islands: 7 to 10 working days
  • USA: 7 to 15 working days
  • Rest of the World: 9 to 21 working days

View our full delivery infomation here.

  • OVER

    2 MILLION PRODUCTS

  • 60 MILLION CUSTOMERS

    ACROSS 190 COUNTRIES