Find Your Market-Oriented Competitive Advantage
Find Your Market-Oriented Competitive Advantage
A Toolkit for Strategy and Branding
Hardback
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Sign in or Sign up!- Release Date: 29/09/2024
- Barcode: 9783031716621
- Imprint: Springer International
- Publisher: Springer

Find Your Market-Oriented Competitive Advantage
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DESCRIPTION
A Toolkit for Strategy and Branding Competitive advantage is the core of a winning strategy. This book helps a business create a competitive advantage. It replaces product- and production-oriented thinking with a market-oriented way of thinking. Competitive advantages are created only by thinking in new way. By thinking what has not been thought.
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OVER
2 MILLION PRODUCTS
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60 MILLION CUSTOMERS
ACROSS 190 COUNTRIES
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