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DELIVERY: Please note, the Christmas deadline has now passed and we can no longer guarantee delivery before 25th December 2025.
DELIVERY: Please note, the Christmas deadline has now passed and we can no longer guarantee delivery before 25th December 2025.
The Smart PR Book

The Smart PR Book

The art and craft of public relations

Sandra Stahl
Barcode 9781915951670
Paperback

Sold out
£7.39 - £7.39
£7.39
£7.39 - £7.39
£7.39

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Availability:
Out of stock

Release Date: 17/04/2025

Genre: Business & Finance
Label: LID Publishing
Language: English
Publisher: LID Publishing

The art and craft of public relations

This is a concise and practical manual for understanding and implementing public relations campaigns and communications in today’s business world.

Modern-day PR is both science and an art, strategy and execution, fact and finely tuned intuition. This book, written by a leading PR practitioner and educator, enables you to create the right mindset and build the necessary skills to meet the communications challenges that face most businesses. This includes mastery of the fundamentals of PR, cultivating unbridled curiosity and creativity, the art of listening, and never losing sight of the business objectives at hand.



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