The West and the Rest
Reflections on Our Different Ways of Thinking
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Release Date: 01/10/2025
Reflections on Our Different Ways of Thinking A top tobacco executive's view of cultural differences, and how trade oils the world's grinding wheels more effectively than political diplomacy can. We tend to view the world beyond these shores on the basis of what the media make of it, whether the media of words or of images, and long-considered or instant. Ian Ross offers a welcome change of perspective. He spent his career as a senior executive in two controversial industrial sectors—tobacco and oil—and necessarily sees the world through the lens of business. The West and the Rest examines what he gained that we can learn from.