Dior
Alexandra Palmer
A New Look a New Enterprise (1947-57)
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Release Date: 29/01/2019
A New Look a New Enterprise (1947-57)
The story of Christian Dior's New Look revolution, newly revised and updated to accompany the V&A exhibition, 'Christian Dior: Designer of Dreams'.
In 1947 Christian Dior rocked the fashion worldwith his New Look, which dominated postwar fashion and firmly secured the nameof his house in the minds of the public and the fashion industry.
He drew onhistorical models of femininity, the unique skills of Parisian haute couture,and a myriad of suppliers to produce stunning designs that captured a mood ofoptimism after World War II. Dior also designed and marketed ready-made luxelines and broke new ground by creating and controlling innovative globallicensing agreements for all Dior products, from perfume to stockings,jewellery, bathing suits, and even men's ties. Newly expanded and updated toaccompany the V&A Exhibition Christian Dior: Designer of Dreams,this absorbing and beautiful book examines the seminal years of Christian Dior,1947-57, from a truly international perspective.