Sustainable Agricultural Marketing and Agribusiness Development

An African Perspective
This book offers a well-written and concise mix of theory, reviews, primary research findings and case studies, across a wide range of agribusiness and agricultural marketing practices from an African perspective with a focus on sustainablilty.
The future of Africa and the whole globe is dependent on sustainable agribusiness management. This book offers insights to a wide range of agricultural marketing and agribusiness management practices with a focus on sustainability. It is designed to provide academics and graduate students in business studies with a comprehensive treatment of the nature of agricultural marketing and agribusiness management, as well as sustainability transitions and related practices in certain regions of the world (particularly in Africa). The text also serves as an invaluable resource for agricultural marketing practitioners requiring more than anecdotal evidence on the structure and operation of agricultural marketing and agribusiness management, as well as sustainability in different organisations and geographical areas. It allows the reader to compare and contrast agricultural marketing and agribusiness management, as well as sustainability practices across different research methodologies and settings. The book provides a unique mix of theory, reviews, primary research findings and case studies.

Contributor: Brighton Nyagadza (Edited by), Tanyaradzwa Rukasha (Edited by), Abimbola Oluyemisi Adepoju (Contributions by), Abolupe Oluyemi Ayanboye (Contributions by), Archeford Munyavhi (Contributions by), Adenike Omotola Ajibobare (Contributions by), Adulation Khayisano Ndlovu (Contributions by), Basil Shumbanhete (Contributions by), Benard Chisiri (Contributions by), Benjamin Mudiwa (Contributions by), Benson Ruzive (Contributions by), Brenda Guruwo (Contributions by), Charles Tsikada (Contributions by), Dumisani Rumbidzai Muzira (Contributions by), Ernest Mugoni (Contributions by), Emmanuel Ndhlovu (Contributions by), Esther Mafunda (Contributions by), Gibson Muridzi (Contributions by), Gift Manhimanzi (Contributions by), Godwin Shumba (Contributions by), Jabulani Garwi (Contributions by), Joseph P. Musara (Contributions by), Julius Tapera (Contributions by), Luckmore Marodza (Contributions by), Maurice Kwembeya (Contributions by), Moses Jachi (Contributions by), Noah Ariel Mutongoreni (Contributions by), Nyasha Nyakuchena (Contributions by), Iscacle Nyanhete (Contributions by), Oluwakemi Adeola Obayelu (Contributions by), Patrick Korera (Contributions by), Praise Zinhuku (Contributions by), Purity Hamunakwadi (Contributions by), Rahabhi Mashapure (Contributions by), Reason Masengu (Contributions by), Rumbidzai Pashapa (Contributions by), Savanhu Howard Manyere (Contributions by), Tafadzwa Machaka (Contributions by), Tafadzwa Y. Chiwanza (Contributions by), Thelma Lilian Munodawafah (Contributions by), Wellington Bandason (Contributions by)

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