Creative problem solving.

A useful little strategy book by craig+bridget
25 quick, simple and practical lessons anyone can apply to begin a creative marketing strategy.
Craig Mawdsley and Bridget Angear have been practising creative strategy in some of the world's leading advertising agencies for over 25 years. They now run their own consultancy, working directly with clients to solve problems with creativity. In this book they distil what they have learned from their years in the industry, creating 25 simple lessons anyone can apply.

Contributor: Wayne Pick (Illustrated by)

Illustrator: Wayne Pick

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