The Murdoch Method

Notes on Running a Media Empire
Venerated, despised, admired and mistrusted, Murdoch has left an indelible imprint on the world. The Murdoch Method is a insider account of how he did it, by his right-hand man and adviser.
Rupert Murdoch is one of the most notorious and successful businessmen of our age. Now, for the first time, an insider within the Murdoch empire reveals the formidable method behind the man. Irwin Stelzer, an adviser to Murdoch for 35 years, reveals what makes Rupert tick - from his love of taking risks to his mistrust of the establishment - and how he grew from humble beginnings as the owner of an Adelaide newspaper, to becoming the head of a globe-spanning enterprise worth over $50 billion.

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