Franchise of the Mind

Contemporary artist Mr. Brainwash is renowned in the street art scene alongside Banksy and others. His joyful mantra is 'Life is Beautiful!' This paperback edition, in a reduced size and at a lower price, is an updated version of his popular 2018 book. An additional 16 pages feature the latest work by this enigmatic star of the art world.

The boundless positivity and radiant world of renowned street artist Mr Brainwash is captured in this vivid survey, now in a revised and extended paperback edition. Playful, colourful, with a hint of mischief, each work is a journey through his pop culture wonderland.

Every surface in the world is a cloak-and-dagger canvas for Mr. Brainwash’s franchise of the mind. In 2006 Mr. Brainwash set aside his video camera and quickly became renowned in the burgeoning street art scene alongside Banksy, Shepard Fairey and Invader. Brought to wider attention by Banksy’s 2010 documentary film Exit Through the Gift Shop, Mr. Brainwash’s massive solo art shows have attracted hundreds of thousands of visitors globally and his works have become desirable collector’s items.

This first paperback edition is an updated version of the popular 2018 publication, with 16 extra pages showcasing the artist’s latest works – including giant Beverly Hills origami sculptures and the Mr. Brainwash Museum in Los Angeles. This rich selection is complemented with critical essays by art historians Eleanor Heartney and Donald Kuspit.