This text is both a practical account of the research process, and an invitation to think more deeply and reflexively about the imperfect, multifaceted nature of social research itself.

Do you want to study what people do, the things they say, or what they think?

Fostering inquisitiveness and ingenuity and drawing on lots of examples and experiences, it will inspire you to think afresh about the various things you might do as a social researcher.

It will also:

• Reveal the lived realities of research, sharing honest and illuminating stories along the way;
•  Draw on plenty of past exercises with students to consider how different activities work
• Demystify the process so you can think for yourself about how to do effective projects.

Original, engaging and candid, this book will help any undergraduate or postgraduate navigate the dynamic and challenging landscape of social research with confidence and creativity.