Video Data Analysis

How to Use 21st Century Video in the Social Sciences.

This book provides an adaptable, step-by-step framework for using and analysing video data in social science research in an ethical, effective way.

. Video data is transforming the possibilities of social science research. Whether through mobile phone footage, body-worn cameras or public video surveillance, we have access to an ever-expanding pool of data on real-life situations and interactions.

This book provides a flexible framework for working with video data and understanding what it says about social life. With examples from a range of real video research projects, the book showcases step-by-step how to analyse any kind of data, including both found and generated videos. It also includes a non-technical discussion of computer vision and its opportunities for social science research. 

With this book you will be able to:
·       Complete each step of the research process fully and efficiently, from data collection to management, analysis, and interpretation
·       Use video data in an ethical and effective way to maximise its impact
·       Utilise contemporary technology and accessible platforms such as YouTube, Twitter, Tik Tok and Facebook.

This book is an ideal toolkit for researchers or postgraduate students across the social sciences working with video data as a part of their research projects. Accessible and practical, is written for qualitative and quantitative researchers, newcomers and experienced scholars.

Features include interactive activities for different skill levels and ‘what to read next’ sections to help you engage further with the research mentioned in the book. 

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