Problem Hunting

The Tech Startup Textbook
In the Problem Hunting, Brian Long offers a tactical approach to building a tech company based on his experience growing a multi-billion dollar software business and selling another business to Twitter for nine figures.
A unicorn founder gives step-by-step advice on everything from finding product-market fit to managing investors

In Problem Hunting: The Tech Startup Textbook, Brian Long offers a tactical approach to building a tech company based on his experience growing a multi-billion dollar software business and selling another business to Twitter for nine figures. This is a daily playbook that any budding entrepreneur will return to over and over again as a reference when building their business.

Problem Hunting is broken down into chapters giving simple, step-by-step advice for each stage and functional department needed to run a startup tech company:

• Finding and testing product market fit
• Creating and refining your product
• Selling and marketing your new solution
• Hiring your team and building your culture
• Mobilizing financial, legal, and compliance functions
• Pitching investors and securing funding

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• USA: 7 to 15 working days
• Rest of the World: 9 to 21 working days

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