How to Win the World Cup

Secrets and Insights from International Football’s Top Managers
With new and updated content for the 2026 World Cup, this insightful investigation reveals the mindsets and unbelievable approaches of the coaches seeking football's ultimate prize.

'A brilliant new perspective' – talkSPORT

'Fascinating’ – Barry Davies

WITH NEW AND UPDATED CONTENT FOR THE MEN'S FIFA WORLD CUP 2026

THIS INSIGHTFUL INVESTIGATION REVEALS THE MINDSETS AND UNBELIEVABLE APPROACHES OF THE COACHES SEEKING FOOTBALL'S ULTIMATE PRIZE

Only 21 managers have guided their team to World Cup glory, so what are their secrets? They may silently plot on the bench or manically gesticulate from the sidelines, but what can coaches really do to influence their team’s performance? In this book, find out the tactical innovations, strategies as well as the bizarre superstitions that managers have employed in the quest for that iconic trophy.

With new and updated content for this edition, the book also features insights from Alexi Lalas, Carlos Alberto Parreira, Pierre Littbarski, Roberto Martínez and Mick McCarthy.

UK Delivery:

• Free delivery on all orders of £10 or more.
• £1.49 delivery fee on orders below £10.
• UK orders are shipped via Royal Mail 2nd Class.

International Delivery:

• Flat rate delivery charges vary by country.

Dispatch and Delivery Times:

• All orders are shipped from our warehouse in Northampton, UK within 48 hours of receipt during working hours.
• UK mainland orders typically arrive within 3-5 working days via Royal Mail 2nd Class.
• International estimated delivery times:
• Europe & Channel Islands: 7 to 10 working days
• USA: 7 to 15 working days
• Rest of the World: 9 to 21 working days

View our full delivery infomation here.