World Football Club Crests

The Design, Meaning and Symbolism of World Football's Most Famous Club Badges

An illustrated exploration of the design, meaning and symbolism of world football club crests.

Why is there a devil shown on the crest of Manchester United? Which club’s crest motto is ‘To Dare Is To Do’? And whose emblem depicts a bear and a strawberry tree?

From the seahorses of Newcastle United to the royal crown of Real Madrid, via the riveting hammers of West Ham United, Valencia’s famous bat design and German club St Pauli’s unofficial skull-and-crossbones emblem, there is a story behind every crest, a tale of identity.

Covering more than 200 clubs from 20 different leagues, World Football Club Crests explores the design, meaning and symbolism of the game’s most famous club crests to reveal why the badges look as they do.

This carefully curated collection charts the continuing evolution of the designs and describes the changing styles, varied influences and remarkable controversies that have shaped football’s most iconic crests. These important symbols of football heraldry will never be viewed in the same way again.

UK Delivery:

• Free delivery on all orders of £10 or more.
• £1.49 delivery fee on orders below £10.
• UK orders are shipped via Royal Mail 2nd Class.

International Delivery:

• Flat rate delivery charges vary by country.

Dispatch and Delivery Times:

• All orders are shipped from our warehouse in Northampton, UK within 48 hours of receipt during working hours.
• UK mainland orders typically arrive within 3-5 working days via Royal Mail 2nd Class.
• International estimated delivery times:
• Europe & Channel Islands: 7 to 10 working days
• USA: 7 to 15 working days
• Rest of the World: 9 to 21 working days

View our full delivery infomation here.