Skip to product information
1 of 1

Experience Design

Experience Design

A Framework for Integrating Brand, Experience, and Value

Paperback

Regular price £21.83
Regular price Sale price £21.83

Join our rewards scheme and earn 66 reward points on this purchase!

Earn 66 points on this!

Sign in or Sign up!
View full details
  • Release Date: 08/10/2013
  • Barcode: 9781118609637
  • Imprint: Wiley
  • Publisher: John Wiley & Sons
Experience Design

Experience Design

Collapsible content

DESCRIPTION

A Framework for Integrating Brand, Experience, and Value
Bridge the gap between business and design to improve the customer experience Businesses thrive when they can engage customers.

Bridge the gap between business and design to improve the customer experience  

Businesses thrive when they can engage customers. And, while many companies understand that design is a powerful tool for engagement, they do not have the vocabulary, tools, and processes that are required to enable design to make a difference. Experience Design bridges the gap between business and design, explaining how the quality of customer experience is the key to unlocking greater engagement and higher customer lifetime value. The book teaches businesses how to think about design as a process, and how this process can be used to create a better quality of experience across the entire customer journey. 

Experience Design also serves as a reference tool for both designers and business leaders to help teams collaborate more effectively and to help keep focus on the quality of the experiences that are put in front of customers.

  • Explains how to use experience-centric design for better customer engagement
  • Offers a framework for thinking and talking about "experience design," from a company and customer perspective
  • Authors Patrick Newbery and Kevin Farnham are the Chief Strategy Officer and CEO of Method respectively, an experience design company that solves business challenges through design to create integrated brand, product, and service experiences

Improve the quality of the experiences customers have with your company and watch engagement soar.



ADDITIONAL DETAILS

  • Pages: 240
  • DELIVERY & RETURNS

    UK Delivery:

    • Free delivery on all orders of £10 or more.
    • £1.49 delivery fee on orders below £10.
    • UK orders are shipped via Royal Mail 2nd Class.

    International Delivery:

    • Flat rate delivery charges vary by country.

    Dispatch and Delivery Times:

    • All orders are shipped from our warehouse in Northampton, UK within 48 hours of receipt during working hours.
    • UK mainland orders typically arrive within 3-5 working days via Royal Mail 2nd Class.
    • International estimated delivery times:
    • Europe & Channel Islands: 7 to 10 working days
    • USA: 7 to 15 working days
    • Rest of the World: 9 to 21 working days

    View our full delivery infomation here.

    • OVER

      2 MILLION PRODUCTS

    • 60 MILLION CUSTOMERS

      ACROSS 190 COUNTRIES