UX Skills for Business Strategy

Articulating Impact for Product, User, and Business Outcomes
How do you choose the right UX skills to meet critical business goals, while proving their value to stakeholders? Authors Torrey Podmajersky, Maya Elise Joseph-Goteiner, and Kim Mats Mats give you practical insights, real-world examples, and over 100 UX skills -everything you need to align your design approaches with business outcomes.
Today's design leaders and UX professionals are faced with a growing challenge: How do you choose the right UX skills to meet critical business goals, while proving their value to stakeholders? This book presents your solution, offering a clear, actionable framework for linking UX decisions directly to your company's bottom line.

Authors Torrey Podmajersky, Maya Elise Joseph-Goteiner, and Kim Mats Mats give you practical insights, real-world examples, and over 100 UX skills -everything you need to align your design approaches with business outcomes. Whether it's optimizing productivity, boosting revenue, or enhancing user satisfaction, you'll learn how to select the right tool for the job, measure its effectiveness, and confidently articulate value to your team and executives.

• Learn to match UX skills to specific business objectives
• Uncover which business metrics to track and report when implementing UX strategies
• Effectively communicate the value of UX to stakeholders
• Prioritize the most impactful UX solutions for your organization
• Demonstrate the measurable business outcomes produced by your UX efforts

UK Delivery:

• Free delivery on all orders of £10 or more.
• £1.49 delivery fee on orders below £10.
• UK orders are shipped via Royal Mail 2nd Class.

International Delivery:

• Flat rate delivery charges vary by country.

Dispatch and Delivery Times:

• All orders are shipped from our warehouse in Northampton, UK within 48 hours of receipt during working hours.
• UK mainland orders typically arrive within 3-5 working days via Royal Mail 2nd Class.
• International estimated delivery times:
• Europe & Channel Islands: 7 to 10 working days
• USA: 7 to 15 working days
• Rest of the World: 9 to 21 working days

View our full delivery infomation here.