Croc

How the Ugliest Shoe in the World Became a Massive Success & Nearly Destroyed Me in 15 Easy Lessons
An unfiltered memoir from the visionary mind behind Crocs. A raw, larger-than-life story about defying the odds, taking unimaginable risks, and creating the world's ugliest shoe.

Lessons on life and business you are guaranteed to find nowhere else.


Crocs are many things to many people. They're the best-selling non-sneaker shoe on the planet, for starters. For some, it's true, they're the ugliest shoe ever made. What's indisputable is, two decades later, they've worn by billions of feet worldwide, from the supermarket to the red carpet. In fact they've never been more popular.

For me, Crocs are a journey. They've taken me from a kid who stole milk from rich neighbours because he was hungry (until I realised I could sell it back to them), to someone who made millionaires of my childhood friends. Along the way I've circled the planet 28 times, been behind bars 11 times (though never convicted), and been banned from all 15 of a friend's restaurants. Oh and I partied with Fleetwood Mac, kibbitzed with Robin Williams and bought Keith Richards' first Fender guitar too.

Now I'm ready to tell you my lessons on life and leadership. I guaranteed you won't find them anywhere else. Stranger than fiction, larger than life, uglier than sin and absolutely unique . but I'm not talking about Crocs anymore. This is how I made millions just to give them away, and nearly destroyed myself in the process.

Funny, twisted, touching, exuberant, Croc is not just a business story; it's the story of a life like no other.

UK Delivery:

• Free delivery on all orders of £10 or more.
• £1.49 delivery fee on orders below £10.
• UK orders are shipped via Royal Mail 2nd Class.

International Delivery:

• Flat rate delivery charges vary by country.

Dispatch and Delivery Times:

• All orders are shipped from our warehouse in Northampton, UK within 48 hours of receipt during working hours.
• UK mainland orders typically arrive within 3-5 working days via Royal Mail 2nd Class.
• International estimated delivery times:
• Europe & Channel Islands: 7 to 10 working days
• USA: 7 to 15 working days
• Rest of the World: 9 to 21 working days

View our full delivery infomation here.