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Innovations in the Retail Banking Industry

Innovations in the Retail Banking Industry

The Impact of Organizational Structure and Environment on the Adoption Process

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  • Release Date: 01/12/1998
  • Barcode: 9780815332558
  • Imprint: Routledge
  • Publisher: Taylor & Francis
Innovations in the Retail Banking Industry

Innovations in the Retail Banking Industry

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The Impact of Organizational Structure and Environment on the Adoption Process
This work examines the differential effects of organizational structure and managerial perceptions of the external environment on the types of innovations adopted in the retail banking industry.
This research empirically validates a typology of innovations by examining the differential effects of organizational structure and environmental perceptions on the types of innovations adopted in an organization. Four types of innovations are depicted in the typology— incremental, product, process, and radical innovations.

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