Ayrton Senna

Memories and Mementoes From A Life Lived At Full Speed An Interactive Journey
Ayrton Senna details and profiles the extraordinary life of this beloved Formula 1 race car driver with expertly written text, historic photographs, and interactive memorabilia.

Ayrton Senna details and profiles the extraordinary life of this beloved Formula 1 race car driver with expertly written text, historic photographs, and interactive memorabilia.

During his lifetime, Brazilian Formula 1 racing champion Ayrton Senna was widely recognized as a leader in his sport, a pioneer in driving technique, a hard racer, and a compassionate man. Above all, he believed that impoverished children should be able to realize their potential. Since his fatal crash during the 1994 San Marino Grand Prix, Senna’s remarkable career and humanitarian outlook have continued to inspire the world. The Ayrton Senna Institute, a fulfillment of his dreams, has helped educate more than 7.8 million Brazilian children since 1994, and its impact only continues to grow.
 
Now, the Senna family has opened its archives, sharing photographs of private moments at home and at the racetrack. Additionally, an assortment of treasured ephemera from Senna’s life is included in 13 beautiful envelopes. Readers can pull out and examine realistic replicas of his baptism certificate, handwritten letters and race agendas, a keepsake formal photo, autographed team stickers, and more than 20 other special items.
 
The book’s striking imagery forms a focal point around which bold design and compelling narrative intertwine. In exclusive new interviews, Senna’s family and teammates share personal anecdotes and favorite memories. Fully illustrated and uniquely interactive, Ayrton Senna: Memories and Mementoes from a Life Lived at Full Speed will be a cherished addition to any fan’s collection.

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