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Creating Lasting Value

Creating Lasting Value

Hardback

Regular price £112.60
Regular price Sale price £112.60

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  • Release Date: 03/01/2015
  • Barcode: 9780749476526
  • Edition: Re-issue
  • Genre: Business & Finance
Creating Lasting Value

Creating Lasting Value

Re-issue

Collapsible content

DESCRIPTION

How to Lead, Manage and Market Your Stakeholder Value. Learn how to create and deliver sustainable value by developing targeted strategies for all your stakeholders. The consequences of a primary focus on shareholders over the last few decades has emphasised that that a new model of value creation is necessary. Today's economy demands organisations that create value, not only for shareholders but also for customers, employees, leaders and society. Businesses that face up to this challenge by focusing on all the stakeholders involved will be far more successful in the long term than those driven purely by seeking to deliver the maximum return on shareholder investment. Creating Lasting Value shows readers how to achieve lasting results by channelling efforts into three key areas. It demonstrates how to lead the value, manage the value, and market the value. The successful organizations of the future will be those that can put these principles into practice: this book shows you how.

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