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Magnetic Stories

Magnetic Stories

Connect with Customers and Engage Employees with Brand Storytelling

Paperback

Regular price £11.51
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  • Release Date: 01/03/2021
  • Barcode: 9780730388517
  • Genre: Non-Fiction
  • Sub-Genre: Business & Finance
  • Imprint: Wiley
  • Publisher: John Wiley & Sons
Magnetic Stories

Magnetic Stories

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DESCRIPTION

Connect with Customers and Engage Employees with Brand Storytelling

Improve customer and employee loyalty with your brand stories 

Your brand is the stories people share about you when you’re not in the room. Whether a small, one or two-person company or a large multinational; a not for profit or a Government organisation; a start-up entrepreneur or a corporate institution; a school or a sporting team; a religious institution or a political party; a local café or a global franchise — everyone has a brand and everyone has a story. The reality is people are already sharing stories, both the good and the bad.  

Magnetic Stories will walk you through how to develop and communicate your own brand stories, focusing on the five types of stories you need in business to connect and engage people with your brand. You’ll learn how to: 

  • Connect with your customers in a more authentic way 
  • Increase the engagement of your employees  
  • Make decisions based on your company values and purpose 
  • Have a stronger presence online by sharing great stories  
  • Take control of your brand and reputation for greater success 

Magnetic Stories delivers a unique and timely message which is perfect for any business, regardless of size or industry. 



DELIVERY & RETURNS

UK Delivery:

  • Free delivery on all orders of £10 or more.
  • £1.49 delivery fee on orders below £10.
  • UK orders are shipped via Royal Mail 2nd Class.

International Delivery:

  • Flat rate delivery charges vary by country.

Dispatch and Delivery Times:

  • All orders are shipped from our warehouse in Northampton, UK within 48 hours of receipt during working hours.
  • UK mainland orders typically arrive within 3-5 working days via Royal Mail 2nd Class.
  • International estimated delivery times:
  • Europe & Channel Islands: 7 to 10 working days
  • USA: 7 to 15 working days
  • Rest of the World: 9 to 21 working days

View our full delivery infomation here.

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