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Cases in Hospitality Management

Cases in Hospitality Management

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  • Release Date: 18/11/2005
  • Barcode: 9780471686934
  • Genre: Business & Finance
  • Label: John Wiley & Sons Inc
  • Publisher: John Wiley & Sons Inc
Cases in Hospitality Management

Cases in Hospitality Management

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DESCRIPTION

A Critical Incident Approach
Your guide to becoming an effective hospitality manager The hospitality industry is a "people" business. Whether dealing with guests or customers, managers or coworkers, those who work in this industry interact with other people perhaps more than in any other.
Cases in Hospitality Management: A Critical Incident Approach, Second Edition is one of the few casebooks on the market that focuses specifically on hospitality management. It adopts a critical incident approach, a powerful teaching methodology whereby customers and employees are asked to identify actual experiences regarding service in the hospitality industry – both positive and negative - and then to describe the organization’s response to it.  This approach encourages thorough analysis of a prominent issue, thus highlighting the wide range of complexities that face managers on the hospitality industry on a daily basis.   Cases involving many segments of the industry - including airlines, railroads, private clubs, conference centers, travel agents, and restaurants – are included, as are fifteen new cases and a new section on hospitality technology.

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