Skip to product information
1 of 1

Culture and Consumption II

Culture and Consumption II

Markets, Meaning, and Brand Management

Paperback

Regular price £16.58
Regular price Sale price £16.58

Join our rewards scheme and earn 51 reward points on this purchase!

Earn 51 points on this!

Sign in or Sign up!
View full details
  • Release Date: 22/07/2005
  • Barcode: 9780253217615
  • Genre: Non-Fiction
  • Sub-Genre: Business & Finance
  • Imprint: Indiana University Press
  • Publisher: Indiana University Press
Culture and Consumption II

Culture and Consumption II

Collapsible content

DESCRIPTION

Markets, Meaning, and Brand Management
A follow-up to "Culture and Consumption", this book trades the platitudes about the consumer society for an anthropological treatment. It includes essays on homes, cars, people, and social mobility, celebrities, consumerism, self-invention, museums and the power of objects, the anthropology of advertising, and more.

A follow-up to Grant McCracken's groundbreaking Culture and Consumption, this new book trades the usual platitudes about the consumer society for a more detailed, exacting anthropological treatment. Each section of the book pairs a brief essay with an academic article. The essay is designed for a quick, provocative glimpse of the topic; the article provides a deeper anthropological treatment. The book opens with a broadside against the now thoroughly conventionalized attack on the consumer culture. Essays follow on homes, cars, people, and social mobility; celebrities, consumerism, and self-invention; museums and the power of objects; the anthropology of advertising; and marketing, meaning management, and value. Like McCracken's previous volume, this new book is an engaging, informative, and eye-opening foray into modern consumer culture.



DELIVERY & RETURNS

UK Delivery:

  • Free delivery on all orders of £10 or more.
  • £1.49 delivery fee on orders below £10.
  • UK orders are shipped via Royal Mail 2nd Class.

International Delivery:

  • Flat rate delivery charges vary by country.

Dispatch and Delivery Times:

  • All orders are shipped from our warehouse in Northampton, UK within 48 hours of receipt during working hours.
  • UK mainland orders typically arrive within 3-5 working days via Royal Mail 2nd Class.
  • International estimated delivery times:
  • Europe & Channel Islands: 7 to 10 working days
  • USA: 7 to 15 working days
  • Rest of the World: 9 to 21 working days

View our full delivery infomation here.

  • OVER

    2 MILLION PRODUCTS

  • 60 MILLION CUSTOMERS

    ACROSS 190 COUNTRIES