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Loving the World Appropriately

Loving the World Appropriately

Persuasion and the Transformation of Subjectivity

Hardback

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  • Release Date: 08/12/2022
  • Barcode: 9780226822105
  • Genre: Philosophy & Spirituality
  • Sub-Genre: Theology
  • Imprint: University of Chicago Press
  • Publisher: The University of Chicago Press
Loving the World Appropriately

Loving the World Appropriately

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DESCRIPTION

Persuasion and the Transformation of Subjectivity
A revolutionary approach to rhetoric that asks why audiences need persuading.

What is persuasion? For some, it is the ideal alternative to violence. For others, persuasion is simply a neutral instrumentality—a valued source of soft power. Both positions rest on a fundamental belief: persuasion is a power that resides in a speaker acting on an audience. Loving the World Appropriately asks a different, more fundamental, question: why does an audience need persuasion? In shifting our focus, James Kastely delivers a provocative new history of rhetoric and philosophy, one that describes rhetoric as more than a matter of effective communication and recasts persuasion as a philosophical concern central to notions of human subjectivity. Ultimately, Kastely insists, persuasion enables us to love the world appropriately.

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