It's a Jungle in There

How Competition and Cooperation in the Brain Shape the Mind
It's a Jungle in There proposes that the overarching theory of biology, Darwin's theory, should be applied to cognitive psychology. Taking this approach, David Rosenbaum suggests that the phenomena of cognitive psychology can be understood as emergent interactions among dumb neural elements competing and cooperating in a kind of inner jungle.
It's a Jungle in There pursues the hypothesis that the overarching theory of biology, Darwin's theory, should be the overarching theory of cognitive psychology. Taking this approach, David Rosenbaum, a cognitive psychologist and former editor of the Journal of Experimental Psychology: Human Perception and Performance, proposes that the phenomena of cognitive psychology can be understood as emergent interactions among dumb neural elements all competing and cooperating in a kind of inner jungle. Rosenbaum suggests that this perspective allows for the presentation of cognitive psychology in a new way, both for students (for whom the book is mainly intended) and for seasoned investigators (who may be looking for a fresh way to approach and understand their material). Rather than offering cognitive psychology as a rag-tag collection of miscellaneous facts, as has generally been the case in cognitive-psychology textbooks, this volume presents cognitive psychology under a single rubric: "It's a jungle in there." Written in a light-hearted way with continual reference to hypothetical neural creatures eking out their livings in a tough environment, this text is meant to provide an over-arching principle that can motivate more in-depth study of the mind and brain.

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