The Philosophy of Rhetoric
I. A. Richards
Barcode 9780195007152
Paperback
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Original price
£12.30
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Original price
£12.30
Original price
£12.30
£12.30
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£12.30
Current price
£12.30
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Out of stock
Release Date: 22/04/1965
Genre: Language & Reference
Label: Oxford University Press Inc
Language: English
Publisher: Oxford University Press Inc
In this in-depth work, Richards defines rhetoric as the study of misunderstanding and its remedies. Focusing on how words work in discourse, he examines the interaction of words with each other and with their contexts, demonstrating how a continual synthesis of meaning--or "principle of metaphor"--gives life to discussion. He also argues that we can better control and animate our use of words, and therefore decrease misunderstanding, by comprehending the waymeaning changes in discourse.