We are re promoting this album largely due to the fact that Ribena are using"You're the Best Thing " in thier national TV advertising. The advert has already ben running and they have literally thousands of enquiries asking them to identify the track. Ribenas next burst of advertising is from July Ist to August 24th when they will be spending 1.4 million aimed at hosewives with children 70 per cent peak all channels, including 25 per cent satellite Our plan is to advertise the album in the same adv.break and literally follow their campaign around the country. The campaign then leads in to two Radio 2 Specials on August 8th and 16th that will celebrate the bands 20th anniversary. Narated by Phil Jupitus the programme features Bob Geldof ,Billy Bragg etc and BBC estimate an audience of circa 4000 thousand for these programmes. These two marketing opportunities will combine to give a whole new market for this definitive Style Council collection