Swan Songs
Hollywood Undead
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Release Date: 18/05/2009
Hollywood Undead are 6 masked hip-hop rock fiends that have burst from the LA underground scene on a tsunami of Myspace support, their page has received an astonishing 90,000,000 song plays to date.Their debut UK single ‘Undead’ is out May 4th. The track has been played several times by Jo Whiley on Radio 1 and is on heavy rotation on MTV2, Scuzz and Kerrang.The debut album ‘Swan Songs’ has so far sold 330,000+ copies in the US and is released 18th May in the UK. The UK fan database is at 2000 and increasingly rapidly as their fans, the Undead Army are connected through mailouts, online streetteam efforts and the recently launched UK website uk.hollywoodundead.comThe band played a sold out Camden Underworld show in February and return in May to support The Blackout on an 8 date national tour culminating in the Kentish Town Forum.Visit www.hollywoodundead.co.uk to watch the uncensored video for ‘Undead’Marketing:- Online Streetteaming: Teamers are in action disseminating ‘Who The Fuck Are HU’ banners and ecards online and posting on their own and friends social networking sites. - Streetteamers: Present at all UK shows handing out comp flyers, badges and collecting emails. - Club Promotions: ‘Undead’ serviced to several hundred alt, rock & hiphop djs across the UK- UK-wide skate park campaign with album playbacks and POS give-aways.- Pre-awareness online ad campaign from mid April Indie Click network to capitalise on early Radio & TV plays and targeting alt. culture fans. - Online ads planned to follow on Myspace - OBC in Big Cheese and planned out for Kerrang, Gamesmaster & RocksoundOnline:- Database at 2000 but growing rapidly- Free download of non-album track ‘Pain’ in return for data capture. - UK website linked to US site, with same functions but UK focused- Ecard campaign to growing database- Rock Intro mailer sent to 80,000+ alternative music fans w/c 6th April with free download and skateboard comp.- Filmed footage from The Underworld for online use.Radio:- 5 spot plays from Jo Whiley (Daytime Radio 1)- Undead serviced to Radio 1, Absolute Extreme, Kerrang and specialist regional stations (XFM, Rock Radio, North Sound 1, Nation Radio, Juice, Metro & Q)- Playlisted on Kerrang Radio- Aiming for Radio 1 Jo Whiley record of the week w/c 20th April- Going for Kerrang radio session in May (tbc)- Going for interviews to be arranged where possible around May tour datesPress:- The Underworld gig led to a Bizarre magazine online post with backstage pics.- Features already run in Big Cheese & Rock Industry and Guardian Band of The Day online piece (12mil uupm) run.- Profile piece confirmed to run in Daily Star Newspaper and also confirmed a feature in Black Velvet and on Subba-Cultcha site.- May Promo: Going for Kerrang & Rock Sound features, Big Cheese and Guardian podcasts, Clash Music interview, MTV news and Rock Sound filmed interview.TV:- Scuzz Interviews from The Underworld being played out now.- ‘Undead’ has been playlisted on Scuzz, Kerrang, NME and MTV2- TV Playlist chart #53 as of 31st March- Chasing to hear if recent edited version of Undead can be played out before 10pm. Will provide feedback asap.Live:Yeovil Westlands - 18-MayManchester Academy 2 - 20-MayNorwich Waterfront - 21-MayWolves Wulfrun - 22-MaySun 24th May - Leeds University (3-11pm)Glasgow QMU – 25th MayNewcastle Uni - 27-MayLiverpool Academy - 28-MayLondon Forum - 29-MayUk.hollywoodundead.comwww.hollywoodundead.co.uk
1: Undead
2: Sell Your Soul
3: Everywhere I Go
4: No Other Place
5: No. 5
6: Young
7: My Black Dahlia
8: This Love, This Hate
9: Bottle and a Gun
10: California
11: City
12: The Diary
13: Pimpin'
14: Paradise Lost
15: Pain
16: Knife Called Lust