The name of the 8-track project is 'Simple', which refers to a neighborhood called 'Simple City' in southeast Washington, D.C. According to the rapper, the area got its namesake as a result of the senseless violence that occurs there. 'There's a neighborhood in my city called 'Simple City'', IDK said in a statement. 'It gets its name because you can get killed for any simple reason. Simple City is also the birthplace of Marvin Gaye. I wanted to tell the story of Simple City in a way that it's never been told before. From drug abuse to crime and murder, I wanted to cover what it feels like to be from Simple City and teach the world that the fix to helping disadvantaged black communities isn't as simple as you think'.