The Big Book Of BrainDumps

How to grow, run and raise capital for your software business

How to Grow, Run, and Raise Capital for Your Software Business is your field guide to building, scaling, and funding a successful B2B SaaS company. Curated by Chris Tottman, Richard Blundell, Paul Watson and Daisy Tottman, this isn’t another theory-heavy business book. It’s a raw, practical, battle-tested toolkit built around over 70 ‘BrainDumps’

What if you could shortcut years of painful trial and error with the hard-won wisdom of Business Software Founders who’ve already been to war?

How to Grow, Run, and Raise Capital for Your Software Business is your tactical field guide to building, scaling, and funding a successful B2B SaaS company. Curated by Chris Tottman (MessageLabs and Notion Capital), Richard Blundell, Paul Watson and Daisy Tottman, this isn’t another theory-heavy business book. It’s a raw, practical, battle-tested toolkit built around more than 70 visual ‘BrainDumps’ – frameworks that have racked up over 20 million impressions on LinkedIn and transformed how Founders think, pitch, lead, and grow.

Each BrainDump distils a critical startup concept into a punchy, one-page visual. But in this book, for the first time, they’re unpacked in full, with Founder commentary, investor psychology, and step-by-step guidance to apply them in your business.

Whether you’re stuck at $150k ARR or sprinting toward your Series A or way beyond, this book gives you the clarity, confidence, and tools to move faster. From defining your Value Proposition to crafting a killer Investor Deck, it’s all here – no fluff, no filler.

Loved by Founders, Operators, and Investors alike – this is the book every software CEO wishes they had when they started.

UK Delivery:

• Free delivery on all orders of £10 or more.
• £1.49 delivery fee on orders below £10.
• UK orders are shipped via Royal Mail 2nd Class.

International Delivery:

• Flat rate delivery charges vary by country.

Dispatch and Delivery Times:

• All orders are shipped from our warehouse in Northampton, UK within 48 hours of receipt during working hours.
• UK mainland orders typically arrive within 3-5 working days via Royal Mail 2nd Class.
• International estimated delivery times:
• Europe & Channel Islands: 7 to 10 working days
• USA: 7 to 15 working days
• Rest of the World: 9 to 21 working days

View our full delivery infomation here.