{"product_id":"9783837669107-sufficiency-in-business","title":"Sufficiency in Business","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eThe Transformative Potential of Business for Sustainability\u003cbr\u003e\u003cp\u003eAn inspirational presentation of successful real-world businesses that promote sufficiency – on the path to a sustainable economy.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eBusinesses want to be sustainable but how can they promote sufficiency? Sufficiency-oriented business models focus on creating sustainable value, promoting reduced resource consumption and adjusting production volumes to planetary boundaries. The contributors to this volume present real-life examples of sufficiency-oriented companies across diverse industries. These experts share their insights on sufficiency strategies in business, barriers and opportunities discovered, and the impact on customer behavioural change. They address the far-reaching changes in business, society, and policy required for this paradigm shift and suggest future research directions.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":41689756336225,"sku":"9783837669107","price":35.78,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/orig_33739975.jpg?v=1744388695","url":"https:\/\/www.rarewaves.com\/products\/9783837669107-sufficiency-in-business","provider":"Rarewaves.com","version":"1.0","type":"link"}