{"product_id":"9781804582039-more-than-a-game","title":"More than a Game","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eThe GAA and where it’s Going\u003cbr\u003e\u003cp\u003eEssential reading for anyone who cares about the past, present and future of the GAA.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eThe GAA is more than a game. It’s a cornerstone of Irish identity – woven into parishes, families and the national psyche. But behind the passion and pride lies a question that has never really been asked. Where is the GAA going?\u003c\/p\u003e\n\u003cp\u003eIn this revealing and timely book, acclaimed journalist Michael Moynihan explores how the GAA is changing, and what it means for the Ireland it serves. Is it still a grassroots, amateur participation movement? Is it a delivery system for elite sport? Is it a real estate organisation with thousands of premises? With sharp insight and deep research, Moynihan tackles the big questions – from unregulated payments to stadium sponsorships, broadcasting controversies, and postponed games for pop concerts. Moynihan lifts the lid on the inner workings of the GAA at a crossroads. At once thoughtful, balanced and bold, Moynihan shows us the organisation behind the headlines – and why its future matters to us all.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":56282718437750,"sku":"9781804582039","price":15.48,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/stand_36101954.jpg?v=1758145196","url":"https:\/\/www.rarewaves.com\/products\/9781804582039-more-than-a-game","provider":"Rarewaves.com","version":"1.0","type":"link"}