{"product_id":"9781803924403-cases-on-born-globals","title":"Cases on Born Globals","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003e\u003ci\u003eCases on Born Globals\u003c\/i\u003e brings together a wealth of case studies covering a range of industries and countries on emerging firms known as ‘Born Globals’ that seek to enter international markets immediately upon creation. Bringing together 11 key cases, Erik Rasmussen highlights how these firms have been increasing in number over the last 20 years. He further explores the speed of their growth, the challenges experienced and likely future prognoses. The book also discusses whether early internationalisation could be advantageous to entrepreneurial firms by linking up to other more prominent firms and thereby creating a greater reach for the newly-created firms.\u003cp\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cbr\u003e\u003cbr\u003eKey Features:\u003c\/li\u003e\n\u003cli\u003eBroad span of cases with global reach\u003c\/li\u003e\n\u003cli\u003eShowcasing different themes of Born Global research\u003c\/li\u003e\n\u003cli\u003eDiscussion questions and assignments provided, together with further reading\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003eProviding expert guidance on how to apply theoretical concepts and models, this will be an excellent resource for teachers and students of international entrepreneurship, internationalisation and international business.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":41271022518369,"sku":"9781803924403","price":129.96,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/products\/stand_20869581.jpg?v=1708689796","url":"https:\/\/www.rarewaves.com\/products\/9781803924403-cases-on-born-globals","provider":"Rarewaves.com","version":"1.0","type":"link"}