{"product_id":"9781786065735-youre-better-than-they-think-you","title":"Success On Your Own Terms","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eYou're Better Than You Think You Are. From a start in life as the only child of working-class parents in Brighton, this is the story of how Sir Rod Aldridge came to develop one of the UK's most successful companies, Capita. The author reveals his journey to success. His account of overcoming all obstacles is one that demonstrates that with an inner determination to succeed combined with positive opportunism, anything is possible.Wishing to support young people from struggling communities much like his own childhood neighbourhood, Rod's journey led him to help address ineffective education in this country. His story ends with his going back to the beginning, using his skills and experience to create the Aldridge Foundation and, through his academy schools, help 10,000 students nationwide to reach their full entrepreneurial potential.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":31618409332833,"sku":"9781786065735","price":7.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/products\/2046d683fb05312638fd0d766f1ec0b7_8d1775a0-0c80-4b93-9ae4-c46ae0039eb2.jpg?v=1577979927","url":"https:\/\/www.rarewaves.com\/products\/9781786065735-youre-better-than-they-think-you","provider":"Rarewaves.com","version":"1.0","type":"link"}