{"product_id":"9781785516399-everyday-glamour-horrockses-fashions-from-royalty-to-ready-to-wear","title":"Everyday Glamour","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eHorrockses Fashions From Royalty to Ready-To-Wear\u003cbr\u003e\u003cp\u003eA celebration of Horrockses Fashions, the vibrant post-war British brand that led the ready-to-wear market, empowered women designers, and integrated artistic ideas into its designs, transforming clothing into art. With a foreword by Amber Butchart, resident historian for \u003ci\u003eGreat British Sewing Bee\u003c\/i\u003e (BBC 1).\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003e\u003cb\u003eA glorious celebration of Horrockses, the much-loved fashion brand that brought design, style and colour to post-war Britain.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eHorrockses was the post-war British fashion brand that led the ready-to-wear market, empowered women designers and integrated avant-garde artistic ideas into its textile designs, transforming everyday clothing into wearable art.\u003c\/p\u003e\n\u003cp\u003eBased in Lancashire, Horrockses Fashions made stylish garments accessible to women from all walks of life – from factory workers to royalty. Famously, in 1953–54 Queen Elizabeth II packed Horrockses cotton dresses for her Commonwealth tour. Their full-skirted dresses used colourful textile prints, with floral, geometric or avant-garde designs by artists including Eduardo Paolozzi or Graham Sutherland, and empowered women designers such as Joyce Badrock too.\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eEveryday Glamour \u003c\/i\u003estarts with a foreword by Amber Butchart, resident historian for \u003ci\u003eGreat British Sewing Bee\u003c\/i\u003e (BBC 1). Editor and curator Scott Schiavone – with fashion experts Christine Boydell, Lisa Mason, Paige Blake, Matthew Storey, Liz Tregenza and Nadine Coyne – discuss the brand's origins, impact and its appeal to vintage fashion followers today.\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eEveryday Glamour\u003c\/i\u003e is published to mark the 80th anniversary of the first collection and a major exhibition at The Harris – showcasing the world’s largest Horrockses collection.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":57405765550454,"sku":"9781785516399","price":17.86,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/stand_41579653_9bc157f2-7431-49d6-86aa-c2f3fa1880f1.jpg?v=1781153383","url":"https:\/\/www.rarewaves.com\/products\/9781785516399-everyday-glamour-horrockses-fashions-from-royalty-to-ready-to-wear","provider":"Rarewaves.com","version":"1.0","type":"link"}