{"product_id":"9781648488788-formula-of-desire","title":"The Formula of Desire","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eWhat Brings Us Together and Drives Us Apart, and the Science of Connection.\u003cbr\u003e\u003cb\u003eThe Formula of Desire reveals that sustaining passion is a skill, not an accident-and shows readers how to master it. Grounded in more than fifteen years of research and clinical experience, Anna Elton helps couples take ownership of their connection, reignite intimacy, and build lasting satisfaction.\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eWhat if the secret to a stronger, more passionate relationship could be broken down into clear, actionable steps?\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eIn \u003ci\u003eThe Formula of Desire\u003c\/i\u003e, licensed marriage and family therapist and certified sex therapist Dr. Anna Elton reframes desire as a dynamic, relational process shaped by attention, emotional safety, stress, and everyday interaction-not chemistry alone. Drawing on neuroscience, attachment theory, and decades of clinical experience, the book shows why desire often fades in long-term relationships even when love remains, and what couples can do about it.\u003c\/p\u003e\n\u003cp\u003eAt the center of the book is the Relational Desire Formula, a practical framework that explains how awareness, emotional connection, affectionate expression, and reciprocal attraction support desire, while stress, unmet needs, and emotional withdrawal weaken it. An accompanying self-assessment translates these patterns into a relational desire score, offering a clear snapshot of relationship health and helping couples see where connection is strong and where it needs attention.\u003c\/p\u003e\n\u003cp\u003eThrough research, clinical stories, and structured exercises, \u003ci\u003eThe Formula of Desire\u003c\/i\u003e explores:\u003c\/p\u003e\n\u003cp\u003e- Why      attraction and desire change over time and why that's normal\u003cbr\u003e- How      stress, routine, and emotional labor retrain the brain away from intimacy\u003cbr\u003e- The      difference between being physically present and emotionally available\u003cbr\u003e- How to      navigate conflict using effective communication \u003cbr\u003e- How to      repair without escalation, shutdown, or loss of emotional and erotic      connection\u003cbr\u003e- What      desire equilibrium is and how restoring balance revives      intimacy  \u003cbr\u003e- How      desire can redirect toward work, fantasy, or other people without      conscious intent\u003cbr\u003e- What      actually helps intimacy return by creating the conditions for desire to      re-emerge naturally\u003c\/p\u003e\n\u003cp\u003e The book offers a clear framework for understanding relationship shifts, improving communication, and restoring connection, intimacy, and desire through intentional change.\u003c\/p\u003e\n\u003cp\u003eFor readers of \u003ci\u003eMating in Captivity\u003c\/i\u003e, \u003ci\u003eThe Five Love Languages\u003c\/i\u003e, and \u003ci\u003eHold Me Tight\u003c\/i\u003e.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":58816100303222,"sku":"9781648488788","price":13.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/orig_43547011.jpg?v=1790774642","url":"https:\/\/www.rarewaves.com\/products\/9781648488788-formula-of-desire","provider":"Rarewaves.com","version":"1.0","type":"link"}