{"product_id":"9781642790658-best-story-wins","title":"The Best Story Wins","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eHow to Leverage Hollywood Storytelling in Business and Beyond\u003cbr\u003eProvides fresh perspectives on the principles of Pixar-style storytelling, adapted by one of the studio’s top creatives to meet the needs of entrepreneurs, marketers, and business-minded storytellers of all stripes.\u003cbr\u003e\u003ci\u003e\u003cb\u003eThe Best Story Wins\u003c\/b\u003e\u003c\/i\u003e\u003cb\u003e provides fresh perspectives on the principles of Pixar-style storytelling, adapted by one of the studio’s top creatives to meet the needs of entrepreneurs, marketers, and business-minded storytellers of all stripes.\u003c\/b\u003e\u003cp\u003ePixar movies have transfixed viewers around the world and stirred a hunger in creative and corporate realms to adopt new and more impactful ways of telling stories. Former Pixar and \u003ci\u003eThe Simpsons\u003c\/i\u003e Animator and Story Artist Matthew Luhn translates his two and half decades of storytelling techniques and concepts to the CEOs, advertisers, marketers, and creatives in the business world and beyond. A combination of Luhn’s personal stories and storytelling insights, \u003ci\u003eThe Best Story Wins\u003c\/i\u003e retells the “Hero’s Journey” story building methods through the lens of the Pixar films to help business minds embrace the power of storytelling for themselves!\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":40944531177569,"sku":"9781642790658","price":14.09,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/stand_33584063_fa799461-fba7-4431-b4fd-9744e5dca051.jpg?v=1744249196","url":"https:\/\/www.rarewaves.com\/products\/9781642790658-best-story-wins","provider":"Rarewaves.com","version":"1.0","type":"link"}