{"product_id":"9781642252149-the-boutique","title":"The Boutique","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eHow To Start, Scale, And Sell A Professional Services Firm\u003cbr\u003e\u003cp\u003eWhat is a boutique? \u003cbr\u003e A boutique is a professional services firm past the start-up stage but prescale. Examples can be found in consulting, marketing and advertising, IT services, etc. It’s basically anyone who sells their expertise.\u003cbr\u003e\u003cbr\u003eThere are 1,465,900 boutiques. This book is for them. \u003cbr\u003e It is about what firms at scale do. It is about what boutiques need to do to scale. And this knowledge gap between those at scale, and those not at scale, makes all the difference.\u003cbr\u003e\u003cbr\u003eThere is about $2 trillion spent per year on professional services. Those at scale capture most of it. If you want a bigger piece of the pie, you must scale. \u003cbr\u003e We are in the golden era of boutiques. The business models of your clients are being disrupted. This makes it virtually impossible for them to have all the required expertise in-house. They are looking for external expertise. They have big budgets to spend. Clients are buying from boutiques in record numbers. \u003cbr\u003e The sun is shining. Time to make hay.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":56379223572854,"sku":"9781642252149","price":18.89,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/orig_26835313.jpg?v=1759360796","url":"https:\/\/www.rarewaves.com\/products\/9781642252149-the-boutique","provider":"Rarewaves.com","version":"1.0","type":"link"}