{"product_id":"9781637428221-frictionless-data","title":"Frictionless Data","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eSolutions for Better, Faster Decisions\u003cbr\u003eReimagine the role of data by reversing its flow to power every decision. This approach unifies CEOs, data workers, and analysts in a framework where insights directly shape daily actions, enhancing organizational clarity, building trust, and scaling impactful business outcomes.\u003cbr\u003e\u003cp\u003e\u003cb\u003eYou've heard the promises of data: if you just unlock the hidden insights, you can win an unfair game. But for people at most companies, friction prevents data from flowing effortlessly into decisions.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eTechnology alone won't make the connection for you. Neither will finding more data; you've already got plenty. To \u003ci\u003econnect data with decisions\u003c\/i\u003e, you'll need to reverse the way data flows through all your systems and decisions.\u003c\/p\u003e \u003cp\u003eIf you're a business decision-maker – a CEO, CIO, or CxO – you'll see the connection between a data strategy and the thousands of decisions people in your company make every day. If you're a data worker, you'll see how your work changes the direction of a company. And if you're an analyst – someone who bridges the gap between top-level decision makers and what's really happening in the business – you'll find a new vision of how to use data to transform your job and your company.\u003c\/p\u003e \u003cp\u003eInstead of new technology offering tired promises to make your job easier, you'll find management solutions for better, faster decisions. Unified data flowing through your company, to everyone at the same time, improving business decisions through alignment and visibility, trust and scale.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eThat's Frictionless Decision Data.\u003c\/i\u003e\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":58055090078070,"sku":"9781637428221","price":32.47,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/orig_34958279.jpg?v=1781023741","url":"https:\/\/www.rarewaves.com\/products\/9781637428221-frictionless-data","provider":"Rarewaves.com","version":"1.0","type":"link"}