{"product_id":"9781529214284-what-do-corporations-want","title":"What Do Corporations Want?","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eCommunicative Capitalism, Corporate Purpose, and a New Theory of the Firm\u003cbr\u003e\u003cp\u003eWinner of the National Ccommunication Association's Outstanding Monograph award, Organizational Communication Division, 2025\u003c\/p\u003e\n\u003cp\u003e'Corporate purpose' has become a battleground for stakeholders’ competing desires. Some argue that corporations must simply generate profit; others suggest that we must make them create social change.\u003c\/p\u003e\n\u003cp\u003eLeading organization studies scholar Timothy Kuhn argues that this 'either\/or' thinking dramatically oversimplifies matters: today’s corporations must be many things, all at once.\u003c\/p\u003e\n\u003cp\u003eKuhn offers a bold new Communicative Theory of the Firm to highlight the authority that creates corporations’ identities and activities. The theory provides a roadmap for navigating that battleground of competing desires to produce more responsive corporations.\u003c\/p\u003e\n\u003cp\u003eDrawing on communicative and new materialist theorizing, along with three insightful case studies, this book thoroughly redefines our understandings of what corporations are 'for'.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":56282715292022,"sku":"9781529214284","price":29.03,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/stand_36102929_eaaafe7a-ac30-42a5-9bc3-6c4c47e0a473.jpg?v=1758161423","url":"https:\/\/www.rarewaves.com\/products\/9781529214284-what-do-corporations-want","provider":"Rarewaves.com","version":"1.0","type":"link"}