{"product_id":"9781517911591-flesh-of-animation","title":"The Flesh of Animation","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eBodily Sensations in Film and Digital Media\u003cbr\u003e\u003cp\u003e\u003cb\u003eHow animation can reconnect us with bodily experiences\u003c\/b\u003e\u003cbr\u003e   \u003c\/p\u003e\n\u003cp\u003e Film and media studies scholarship has often argued that digital cinema and CGI provoke a sense of disembodiment in viewers; they are seen as merely fantastic or unreal. In her in-depth exploration of the phenomenology of animation, Sandra Annett offers a new perspective: that animated films and digital media in fact evoke vivid embodied sensations in viewers and connect them with the lifeworld of experience.  \u003c\/p\u003e\n\u003cp\u003e   \u003c\/p\u003e\n\u003cp\u003e Starting with the emergence of digital technologies in filmmaking in the 1980s, Annett argues that contemporary digital media is indebted to the longer history of animation. She looks at a wide range of animation-from Disney films to anime, electro swing music videos to Vocaloids-to explore how animation, through its material forms and visual styles, can evoke bodily sensations of touch, weight, and orientation in space. Each chapter discusses well-known forms of animation from the United States, France, Japan, South Korea, and China, examining how they provoke different sensations in viewers, such as floating and falling in \u003ci\u003eHowl’s Moving Castle\u003c\/i\u003e and \u003ci\u003eMy Beautiful Girl Mari,\u003c\/i\u003e and how the body is mediated in films that combine animation and live action, as seen in \u003ci\u003eWho Framed Roger Rabbit\u003c\/i\u003e and \u003ci\u003eSong of the South\u003c\/i\u003e. These films set the stage for an exploration of how animation and embodiment manifest in contemporary global media, from CGI and motion capture in Disney’s “live action remakes” to new media installations by artists like Lu Yang. \u003c\/p\u003e\n\u003cp\u003e   \u003c\/p\u003e\n\u003cp\u003e Leveraging an array of case studies through a new approach to film phenomenology, \u003ci\u003eThe Flesh of Animation\u003c\/i\u003e offers an enlightening discussion of why animation provides a sensational experience for viewers not replicable through other media forms. \u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":41602036629601,"sku":"9781517911591","price":28.41,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/stand_38151793_81c41e71-6c3e-469b-9298-1891f209db1e.jpg?v=1763759570","url":"https:\/\/www.rarewaves.com\/products\/9781517911591-flesh-of-animation","provider":"Rarewaves.com","version":"1.0","type":"link"}