{"product_id":"9781478948223-cowgirl-power","title":"Cowgirl Power","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eHow to Kick Ass in Business and Life\u003cbr\u003e\u003cb\u003eIn COWGIRL POWER, advertising CEO and cowgirl Gay Gaddis shares insights and examples for women to lead like fearless, risk-taking cowgirls: enhance and exude confidence, developing personal power on all fronts. \u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eKick Ass Your Way\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eAs the owner of one of the largest woman-owned advertising agencies in the U.S., Gay Gaddis knows a thing or two about empowerment. Gay's insights are rooted in the spirited strength of the real cowgirl heroines of the 1920s and '30s-gutsy risk -takers in everything they did. In Cowgirl Power, these cowgirls are celebrated as a metaphor for the power we all have to achieve far more than we think.\u003cbr\u003e\u003cbr\u003eWhether your goal is to start a family, own a business, advance your career, organize community outreach, or run for office, it all comes down to power: knowing how to develop it and not being afraid to take it when it comes your way.\u003cbr\u003e\u003cbr\u003eGay's book and Cowgirl Power Toolkit will help you blaze a path to success, on your terms:\u003cbr\u003eTaking responsibility for yourselfBuilding your own competenceFinding your assertivenessDesigning your own lifeBuilding a kick-ass cultureRecognizing good ideasBecoming a fearless leader\u003cbr\u003eCowgirl Power is not about changing you. You are just fine. It's about understanding your strengths, building on them, and unlocking\u003cbr\u003eyour power to kick ass-your way.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":41595131854945,"sku":"9781478948223","price":11.72,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/orig_28183588.jpg?v=1722417074","url":"https:\/\/www.rarewaves.com\/products\/9781478948223-cowgirl-power","provider":"Rarewaves.com","version":"1.0","type":"link"}