{"product_id":"9781473912441-doing-focus-groups","title":"Doing Focus Groups","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eA concise, practical introduction to planning and organizing successful focus groups, exploring the advantages and limitations of this method. \u003cp\u003eFocus groups are a popular method for collecting qualitative data in the social sciences. \u003cstrong\u003eDoing Focus Groups\u003c\/strong\u003e provides a concise, practical introduction to planning and organizing successful focus groups. Barbour discusses the advantages and limitations of using group discussion and demonstrates effective methods for collecting and analyzing data. This is a perfect how-to introduction to getting the most out of your focus group research.\u003c\/p\u003e\n\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":39304297087073,"sku":"9781473912441","price":30.59,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/products\/bc9184e3f1c6e07497e4769a65b84c3e.png?v=1681315494","url":"https:\/\/www.rarewaves.com\/products\/9781473912441-doing-focus-groups","provider":"Rarewaves.com","version":"1.0","type":"link"}