{"product_id":"9781473683976-ultimate-marketing-pr-book","title":"The Ultimate Marketing \u0026 PR Book","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eUnderstand Your Customers, Master Digital Marketing, Perfect Public Relations\u003cbr\u003eTHE ULTIMATE MARKETING \u0026amp; PR BOOK gives you everything you need to be a better marketer. It is a dynamic collection of essential skills covering the topics that will help you make a seismic impact upon your performance - faster than you ever thought possible.\u003cbr\u003e\u003cp\u003e\u003cb\u003eIf you want to be the best, you have to have the right skillset. \u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eFrom strategy, mobile and ecommerce to social media, SEO and PR, THE ULTIMATE MARKETING \u0026amp; PR BOOK is a dynamic collection of tools, techniques, and strategies for success. \u003cbr\u003e\u003cbr\u003eDiscover the main themes, key ideas and tools you need and bring it all together with practical exercises.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eThis is your complete course in modern marketing. \u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eABOUT THE SERIES\u003cbr\u003eULTIMATE books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":40944491888737,"sku":"9781473683976","price":11.45,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/products\/stand_10864204_jpg.jpg?v=1707396533","url":"https:\/\/www.rarewaves.com\/products\/9781473683976-ultimate-marketing-pr-book","provider":"Rarewaves.com","version":"1.0","type":"link"}