{"product_id":"9781398620506-market-and-user-research-operations","title":"Market and User Research Operations","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eOperationalize Customer Research for Scale and Impact\u003cbr\u003eIncrease the capability of your research teams by operationalizing your customer research to reduce waste and produce consistent, high-quality insights in a lean and responsive way.\u003cbr\u003e\u003cp\u003e\u003cb\u003eLooking to boost your research team's impact while cutting down on administrative overload?\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eMarket and User Research Operations\u003c\/i\u003e\u003c\/b\u003e is a practical, detailed guide designed for mid-career research managers and professionals aiming to optimize processes and deliver consistent, high-quality insights. As customer expectations rise, this book helps you build credibility by applying proven strategies and frameworks that scale your research function effectively.\u003cbr\u003e\u003cbr\u003eYou'll learn how to:\u003cbr\u003e- Develop repeatable, reusable insights using proven operational principles\u003cbr\u003e- Implement governance and planning models for on-time, on-budget delivery\u003cbr\u003e- Select and optimize tools and platforms tailored to your team's needs\u003cbr\u003e- Manage participant recruitment ethically and efficiently\u003cbr\u003e- Apply AI and democratize research to meet evolving business demands\u003cbr\u003e\u003cbr\u003eFilled with real-world examples and actionable tools, this book empowers you to streamline workflows, improve research quality and create greater business value.\u003cbr\u003e\u003cbr\u003e\u003ci\u003e\u003cb\u003eThemes include: \u003c\/b\u003eResearch operations, process optimization, AI in research, Governance, stakeholder value\u003c\/i\u003e\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":56048172794230,"sku":"9781398620506","price":27.81,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/stand_39474325.jpg?v=1769493785","url":"https:\/\/www.rarewaves.com\/products\/9781398620506-market-and-user-research-operations","provider":"Rarewaves.com","version":"1.0","type":"link"}