{"product_id":"9781394364688-strategic-creativity","title":"Strategic Creativity","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eHow to Shape the Future to Change the Present\u003cbr\u003e\u003cp\u003e\u003cb\u003eA visionary guide for organizations to harmonize the deep interplay between strategy and creativity\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eStrategic Creativity\u003c\/i\u003e is the first book to address creativity from a strategic perspective. It discusses, through examples and theoretical reflection, how strategic thinking enables creative solutions—and why it is mistaken to conceptualize creativity and strategy as opposites. It argues that to change the present, we need to learn how to shape the future by embracing uncertainty and openness as an opportunity to create something new. \u003c\/p\u003e \u003cp\u003eThis book invites readers to engage with key questions surrounding how we live our lives, pursue our endeavours, and shape the future, proposing a model that applies to both individual practice and the larger whole. Core topics explored in this book include: \u003c\/p\u003e \u003cul\u003e\n\u003cli\u003eThe strategic importance of practices in acting creatively and ensuring creative practices succeed by designing strategically \u003c\/li\u003e\n\u003cli\u003eEstablishing creative enterprises to help organizations move forward, such as by inventing “positive economies” \u003c\/li\u003e\n\u003cli\u003eChanging perspectives in curatorial strategies, connecting spheres through entrepreneurial strategies, and bringing worlds together through diplomatic strategies \u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003ci\u003eStrategic Creativity\u003c\/i\u003e earns a well-deserved spot on the bookshelves of artists, designers, researchers, entrepreneurs, and business leaders in creative organizations, political movements, and beyond seeking to act seriously yet playfully, ambitiously yet modestly, and seamlessly merge two dynamic concepts for a clear competitive advantage. \u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":56434733089142,"sku":"9781394364688","price":18.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/orig_36661595_080dac3d-a636-4657-9e34-b2f32824c4a2.jpg?v=1760604716","url":"https:\/\/www.rarewaves.com\/products\/9781394364688-strategic-creativity","provider":"Rarewaves.com","version":"1.0","type":"link"}