{"product_id":"9781394286799-machine-learning-for-business-analytics","title":"Machine Learning for Business Analytics","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eConcepts, Techniques, and Applications in Python\u003cbr\u003e\u003cp\u003e\u003ci\u003eMachine Learning for Business Analytics: Concepts, Techniques, and Applications in Python\u003c\/i\u003e is a comprehensive introduction to and an overview of the methods that underlie modern AI. This best-selling textbook covers both statistical and machine learning (AI) algorithms for prediction, classification, visualization, dimension reduction, rule mining, recommendations, clustering, text mining, experimentation, network analytics and generative AI. Along with hands-on exercises and real-life case studies, it also discusses managerial and ethical issues for responsible use of machine learning techniques. \u003c\/p\u003e\n\u003cp\u003eThis is the second Python edition of Machine Learning for Business Analytics. This edition also includes: \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA new chapter on generative AI (large language models or LLMs, and image generation)\u003c\/li\u003e\n\u003cli\u003eAn expanded chapter on deep learning\u003c\/li\u003e\n\u003cli\u003eA new chapter on experimental feedback techniques including A\/B testing, uplift modeling, and reinforcement learning\u003c\/li\u003e\n\u003cli\u003eA new chapter on responsible data science\u003c\/li\u003e\n\u003cli\u003eUpdates and new material based on feedback from instructors teaching MBA, Masters in Business Analytics and related programs, undergraduate, diploma and executive courses, and from their students\u003c\/li\u003e\n\u003cli\u003eA full chapter of cases demonstrating applications for the machine learning techniques\u003c\/li\u003e\n\u003cli\u003eEnd-of-chapter exercises with data\u003c\/li\u003e\n\u003cli\u003eA companion website with more than two dozen data sets, and instructor materials including exercise solutions, slides, and case solutions\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eThis textbook is an ideal resource for upper-level undergraduate and graduate level courses in AI, data science, predictive analytics, and business analytics. It is also an excellent reference for analysts, researchers, and data science practitioners working with quantitative data in management, finance, marketing, operations management, information systems, computer science, and information technology.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":55788944884086,"sku":"9781394286799","price":155.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/orig_34957279.jpg?v=1750911973","url":"https:\/\/www.rarewaves.com\/products\/9781394286799-machine-learning-for-business-analytics","provider":"Rarewaves.com","version":"1.0","type":"link"}