{"product_id":"9781119819707-the-partnership-economy","title":"The Partnership Economy","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eHow Modern Businesses Find New Customers, Grow Revenue, and Deliver Exceptional Experiences\u003cbr\u003e\u003cp\u003e\u003cb\u003eUnlock the enormous potential of strategic partnerships\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eYou think you know partnerships, don’t you? But the nature — and growth potential — of partnerships for business has transformed in recent years. In \u003ci\u003eThe Partnership Economy\u003c\/i\u003e, partnership automation expert and impact.com CEO David A. Yovanno delivers an insightful, actionable guide to navigating this newly defined era and growing your company’s revenue far beyond expectations.\u003c\/p\u003e \u003cp\u003eUsing real-life examples from well-known brands such as Fabletics, Target, Ticketmaster, Walmart, and more, the book offers practical frameworks on how to unlock the value of modern partnerships. Along with showing how partnerships build brand awareness, customer loyalty, and competitive advantage, Yovanno reveals the tremendous possibilities for growth when partnership agreements work in concert across all partnership types, such as influencers, commerce content publishers, business-to-business integrations, and affiliate rewards.\u003c\/p\u003e \u003cp\u003eIn this book, you’ll learn:\u003c\/p\u003e \u003cul\u003e\n\u003cli\u003eWhy and how the most innovative companies, both large and small, and across industries, invest in their partnership programs and consequently drive up to a third or more revenue for their organization\u003c\/li\u003e\n\u003cli\u003eHow a variety of partnership types, including influencers, commerce content, traditional affiliate programs, and more, operate and how each can make a difference in your business\u003c\/li\u003e\n\u003cli\u003eWhy you don’t have to wait — you can begin your partnerships strategy today, either in-house or through agency partners, with a point-by-point startup plan and roadmap for growth\u003c\/li\u003e\n\u003cli\u003eWhat partnership maturity means and how to diversify and grow your partnerships program to fully unleash your organization’s growth potential\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003ePerfect for founders, executives, managers, and anyone responsible for revenue acquisition in any industry or sector, \u003ci\u003eThe Partnership Economy\u003c\/i\u003e is an indispensable guide for anyone planning to grow their business and its revenue.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":56451451814262,"sku":"9781119819707","price":21.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/orig_27920601.jpg?v=1760462596","url":"https:\/\/www.rarewaves.com\/products\/9781119819707-the-partnership-economy","provider":"Rarewaves.com","version":"1.0","type":"link"}