{"product_id":"9781098148904-making-futures-work","title":"Making Futures Work","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eIntegrating Futures Thinking for Design, Innovation, and Strategy\u003cbr\u003e\u003cp\u003eLearn how to get started with Futures Thinking. With this practical guide, Phil Balagtas, founder of the Design Futures Initiative and the global Speculative Futures network, shows you how designers and futurists have made futures work at companies such as Atari, IBM, Apple, Disney, Autodesk, Lufthansa, and McKinsey  explore Speculative Design to deal with the relationship between science, technology, and humans; and Design Fiction to explore and critique possible futures. \u003c\/p\u003e\n\u003cp\u003e Balagtas also shares stories from his journey to build a global community and describes how he works with clients to reshape the futures vocabulary. With this guide, you'll learn how to: \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePrepare your client, team, and\/or audience for futures \u003c\/li\u003e\n\u003cli\u003eFacilitate and work with the fundamental methods and frameworks \u003c\/li\u003e\n\u003cli\u003eGain advocacy and support within your organization \u003c\/li\u003e\n\u003cli\u003eProvide measurable value from the process and outcomes \u003c\/li\u003e\n\u003cli\u003eBuild a futures culture and team \u003c\/li\u003e\n\u003cli\u003eSustain a culture and support system beyond projects \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":41736906670177,"sku":"9781098148904","price":37.93,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/orig_26017057.jpg?v=1720625149","url":"https:\/\/www.rarewaves.com\/products\/9781098148904-making-futures-work","provider":"Rarewaves.com","version":"1.0","type":"link"}