{"product_id":"9780979532160-shortest-distance-between-you","title":"The Shortest Distance Between You and Your New Product, 2nd Edition","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eHow Innovators Use Rapid Learning Cycles to Get Their Best Ideas to Market Faster.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":41078929031265,"sku":"9780979532160","price":17.59,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/434250d2adf9fab3713842d12731c06a.png?v=1701856070","url":"https:\/\/www.rarewaves.com\/products\/9780979532160-shortest-distance-between-you","provider":"Rarewaves.com","version":"1.0","type":"link"}